Notes from the edit bay,
the ad account, the studio floor.
Tactics, teardowns and opinions from the team — published when we have something worth saying.
Get them in your inboxWhat marketing costs in British Columbia in 2026: retainers, video, websites and ad spend
Published starting prices from an Abbotsford agency, real cost-per-result figures from BC ad accounts, and the rules we use to tell a business how much to spend on ads, websites and video.
Read the pieceHow to choose a marketing agency in British Columbia: a 2026 checklist
A criteria-based checklist for BC business owners comparing marketing agencies: the four agency models, the questions to ask, red flags, what work costs, and how to verify results before signing.
Read
Scaling Shopify Brands in Canada with Creator-Led Performance Creative
A field guide for Canadian DTC founders on using creator-led performance creative to scale Shopify revenue past seven figures, without blowing up CAC.
Read
How to Choose a Marketing Agency in Langley (Without Getting Burned)
A blunt guide from an Abbotsford agency that works across Langley on what to ask, what to avoid, and how to tell strategy from theatre before you sign anything.
Read
Local SEO in Canada: The 2026 Playbook for Ranking in Your City
A practical, no-fluff guide to ranking your Canadian business on Google Maps and local search. Built from what actually moves the needle for BC operators.
Read
Why most Canadian SMB Meta ads stop working at $3k/month — and the fix
Account audits across 30+ Canadian SMBs reveal the same plateau pattern at the $3k–$5k spend ceiling. Here's what actually causes it and the operator-level fixes we run before touching budget.
Read
The 5-asset creative system we use to keep dealership ads profitable
A repeatable monthly creative system built for multi-location auto dealerships. Five asset types, one shoot day, sized for Meta and YouTube cost-per-VIN benchmarks.
Read
Local SEO for multi-location Canadian brands: a field-tested checklist
What actually moves the needle for multi-location Canadian SMBs. A pragmatic checklist from running local SEO across dealerships, restaurants, and trades from Vancouver to Toronto.
Read
What a real revenue leak audit looks like (and what most agencies skip)
The audit format we deliver to every new client. Five operator-level reviews — ads, site, offer, ops, attribution — written in plain English with prioritized fixes and expected lift.
Read
Shooting brand video on a single-day production budget that still converts
How we plan and execute one-day brand video shoots that produce 15–25 finished assets for performance marketing — equipment list, shot order, and the 10-day post system.
ReadStop reading. Start shipping.
We turn the ideas in these posts into films, ad systems, and websites for Canadian brands every week.