Growth Engine

What does a performance marketing retainer with Map Sense Media include?

A performance marketing retainer with Map Sense Media includes media planning and buying on Meta, Google, TikTok and YouTube, weekly creative production for those channels, landing page and offer work, conversion tracking setup, and a weekly reporting review with the operator running the account. Search engine optimisation, marketplace advertising on Amazon, and email and WhatsApp lifecycle campaigns can be added to the same retainer. Creative is produced by the Abbotsford studio rather than requested from the client, which is why new ad variants ship weekly instead of quarterly. Reporting is pulled from the platforms themselves, in Canadian dollars, with the attribution window stated on every figure. Ad spend is paid by the client directly to the platforms and is never marked up. Retainers run month to month with no long lock-in term. Every account is owned by a named senior operator.

Does Map Sense Media do SEO as well as paid ads?

Yes. Map Sense Media runs search engine optimisation alongside paid media, and both are delivered by the same Abbotsford team rather than split between vendors. The SEO work covers technical fixes, site speed and Core Web Vitals, page structure and metadata, location pages for Fraser Valley and Metro Vancouver cities, Google Business Profile management, and long-form content written for genuine buyer questions. Paid search data feeds the organic plan directly: keywords that convert in Google Ads inform which pages get written and optimised first, and organic pages that already rank are used as paid landing pages. Local businesses usually see the ranking work compound over two to three quarters, while paid campaigns carry lead volume in the meantime. Rankings, traffic and conversions are reported monthly from Google Search Console and Google Analytics. Both services can be bought together or separately.

How much ad spend has Map Sense Media managed?

Map Sense Media has managed more than CA$20 million in advertising spend across Meta and Google over eight years, delivering 36.2 million impressions and more than 408,000 clicks in platform reporting. A representative account is Mainland Motors, an automotive dealership group, with CA$131,283 in Meta spend producing 15.4 million impressions, 141,301 clicks and 3,953 leads and registrations. The strongest single campaign on that account, a year-end lead generation push, spent CA$29,386 and produced 1,012 registrations at CA$29.04 per registration with a 1.90 percent click-through rate. The lowest cost per click recorded across the portfolio is CA$0.11, on a London Fish local campaign that held a 9.17 percent click-through rate. All figures are taken from Meta Ads Manager, reported in Canadian dollars on a seven-day click attribution window, covering data through July 2026. No figure on this page is modelled or projected.

Source: Meta Ads Manager, Canadian dollars, 7-day click attribution, up to 37 months of history through July 2026.